Website Launch Checklist

A homepage that loads successfully is not enough to establish that a website is ready to launch. Visitors must be able to follow the complete journey from understanding a service to contacting the business. Reviewing an explicit page list helps reveal problems that a visual inspection alone can miss.

1. Define the release scope and URLs

List the homepage, services, contact and appointment pages, and any editorial content. Record the expected response for each address. A published content page should return 200. A permanently moved page should redirect to its relevant replacement. Removed content without a replacement should return 404 or 410. Redirecting every old address to the homepage does not help visitors find what they expected.

Check that HTTP and HTTPS, and www and non-www addresses, converge on the preferred domain. Canonical URLs and sitemap addresses should agree. Match Turkish and English translations to their actual equivalents rather than pointing every alternate-language link at a homepage.

2. Review the content as a visitor

Confirm that each title, description and main heading describes the page accurately. Review empty collections, demonstration copy and sample content from unrelated industries. Alternative text should explain the purpose of informative images; purely decorative images should not create repetitive announcements.

3. Complete the mobile journey

Open the navigation, visit a service and reach the contact form. Check for horizontal overflow, menus that cannot be closed and fields hidden by the on-screen keyboard. Form labels should remain understandable, and errors should identify what needs correcting. Test submissions belong in an approved test environment or with a designated test recipient, not in messages sent to real customers.

4. Verify resources and performance

Inspect the browser network panel for missing images, fonts and scripts. Off-screen images can load lazily, while the main content in the first viewport should not wait for unnecessary animation or JavaScript. Repeat laboratory measurements under defined conditions. A single Lighthouse run is different from a Core Web Vitals assessment based on real user visits.

5. Document deployment and recovery

Record file changes, database operations and configuration differences separately. Take a backup and identify exactly what must be restored if a problem occurs. After deployment, revisit key pages and inspect PHP error records. A sitemap that opens in a browser still needs a separate check of its processing status in Search Console.

Explore web development or contact us to discuss your release scope.

Sources: Google sitemap guide, Web Vitals.